Morningstar Asia covers Enosi’s Australian Security Token Offering (STO)

Fleur Hull
2 min readOct 18, 2018

Morningstar’s Hong Kong Bureau has broadcast details of Enosi’s Security Token Offering (STO), believed to be a first for Australia.

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The Morningstar article provides an overview of Enosi’s unique blockchain funding structure, with ordinary shares supplemented by bonus utility tokens. The offer is unique in that the Joul token being allocated to investors is administered and controlled by an independent third party, the Enosi Foundation, and investors will benefit from global adoption promoted by the Foundation.

Enosi Australia CEO, Steve Hoy explains, “The beauty of utility tokens is that all participants of a network are rewarded for the growth of that network. We’ve recognised the call for equity, but believe management should not have two masters — equity holders and utility token holders,” Hoy added.

With this separation, Enosi Australia is bringing together the traditional equity play that commercialises technology for the company’s benefit, with a community of network participants who can come together to use and build the platform, improve it, and be rewarded for doing so.

Further details on the Morningstar Asia website.

About Enosi

Enosi is building a blockchain-based Energy Operating System for communities and innovative startups to focus on value-added clean energy and compete with large energy companies, by enabling aggregated buying power, mutualised wholesale risk, and innovative peer-to-peer community trading of electricity.



Fleur Hull

Marketing Manager for start-ups, author of best-selling Australian career guide. In 2021, I survived Embryonal Rhabdomyosarcoma, a rare cancer.